Not unless your competitors do the same, or else you will only be perceived as falling behind others.

https://www.bfg-motion.com/

It's been developed by a cinematographer who specialized in stop-motion animation and other special effects, Melbourne-based Gerald Thompson [0]. In true amateur spirit, the above website is probably 90% stock content that he never bothered to remove (e.g., the "team" is just the generic placeholder garbage that came with the template). That might turn you off, but the product is so niche that I suppose there is no point in making a professional website for a wider audience.

The tool allows you reliably and repeatedly run your camera through predefined motion paths. That way, you could for instance overlay a real-time tracking shot with stop motion tech recorded in the studio - the camera can be positioned in the exact same positions and angles as during the live shot.

[0] https://www.imdb.com/name/nm2756662/

While no-one wants to argue against more inclusiveness, it's more than questionable whether these artificial changes actually achieve that.

More importantly, though, according to polls, the vast majority of the population is against this, and yet, the proponents are very successful to establish this new artificial way of speaking and writing at core institutions, such as e.g. universities and news outlets.

And regarding ACs in cars: you will certainly agree that cooling the inside of a car for the duration of a drive vs. the inside of a whole house (or even just selected rooms) for the whole day differ from each other by orders of magnitude regarding the energy required.

Exactly, the whole premise of the article is a bit of a strawman. In fact, where I live, the demand for AC installation is so high that you have to wait months for a company to install a unit for you.

These extreme heat waves are a fairly new phenomenon, summers in central Europe just didn't use to get so hot for such a long stretch of time even a few decades ago. Now that they've become the way they are, people are doing what? Correct, installing AC units. Imagine that.

But let's not forget that energy is also on average a lot more expensive in Europe than in the US. The cost plus environmental concerns, which seem to fair less high in the public conscience on the other side of the Atlantic, have also been reasons why people were not keen on AC units in the past.