Hacker News: kuba_dmp

Mediocre docs are sabotaging your growth

kuba_dmp — Fri, 20 Sep 2024 09:18:24 +0000

Article URL: https://calyx.substack.com/p/mediocre-docs-are-sabotaging-your

Comments URL: https://news.ycombinator.com/item?id=41600173

Points: 2

# Comments: 0

New comment by kuba_dmp in "Ask HN: Have you ever bought a product from a newsletter ad?"

kuba_dmp — Wed, 28 Aug 2024 13:30:23 +0000

I like that approach of "not clicking any ads".

That said it could still land a message/spark interest.

And perhaps if it is worth investing your time in, you'll hear about it again, hopefully from a source you trust.

New comment by kuba_dmp in "Ask HN: Have you ever bought a product from a newsletter ad?"

kuba_dmp — Wed, 28 Aug 2024 10:37:51 +0000

Even like a pragmatic programmer, casidoo, and stuff like that?

New comment by kuba_dmp in "Ask HN: Have you ever bought a product from a newsletter ad?"

kuba_dmp — Wed, 28 Aug 2024 10:17:18 +0000

Oh, sorry I meant those weekly developer newsletters and an ad in there.

Ask HN: Have you ever bought a product from a newsletter ad?

kuba_dmp — Wed, 28 Aug 2024 10:04:49 +0000

Doing some research on this in the context of dev newsletters/dev products.

If you did buy or started using the product after seeing a newsletter ad, I am wondering if you remember what you liked about that ad. Or if not liked what made you not skip it immediately?

If you are on the founder/marketing side and you ran ads in dev-focused newsletters which ones were more successful?

Comments URL: https://news.ycombinator.com/item?id=41377849

Points: 1

# Comments: 8

New comment by kuba_dmp in "On Writing Well"

kuba_dmp — Sat, 24 Aug 2024 15:20:02 +0000

Reading it reminded me of a book "Writing without bullshit" which adds a few more concepts to what op shared.

Frontloading information is my favorite, where instead of building to the core conclusion you start with it and then expand.

https://www.goodreads.com/book/show/28448362-writing-without...

New comment by kuba_dmp in "I Spent $5k Advertising My Free Book to iOS and Android Engineers"

kuba_dmp — Thu, 15 Aug 2024 10:05:44 +0000

I didn't write the article, I just found it recently and thought it was interesting.

I Spent $5k Advertising My Free Book to iOS and Android Engineers

kuba_dmp — Thu, 15 Aug 2024 10:05:44 +0000

Article URL: https://blog.pragmaticengineer.com/advertising-book-to-ios-and-android-engineers/

Comments URL: https://news.ycombinator.com/item?id=41254446

Points: 2

# Comments: 2

"How do you explain our product to other devs?"

kuba_dmp — Thu, 08 Aug 2024 17:13:20 +0000

Article URL: https://www.markepear.com/blog/how-do-you-explain-our-product-to-your-dev-friends

Comments URL: https://news.ycombinator.com/item?id=41193866

Points: 1

# Comments: 0

"How do you explain our product to other devs?"

kuba_dmp — Tue, 06 Aug 2024 09:35:09 +0000

Article URL: https://www.markepear.com/blog/how-do-you-explain-our-product-to-your-dev-friends

Comments URL: https://news.ycombinator.com/item?id=41169145

Points: 1

# Comments: 0

New comment by kuba_dmp in "[dead]"

kuba_dmp — Sat, 27 Jul 2024 15:57:38 +0000

I guess you never really know, but you know what you wrote and may have addressed exactly what the comment is about.

How to create a good dev tool comparison page

kuba_dmp — Mon, 20 May 2024 16:12:10 +0000

Article URL: https://www.markepear.com/blog/dev-tool-comparison-page

Comments URL: https://news.ycombinator.com/item?id=40417031

Points: 2

# Comments: 0

Developer Marketing

kuba_dmp — Sun, 28 Apr 2024 14:20:37 +0000

Article URL: https://leerob.io/blog/developer-marketing

Comments URL: https://news.ycombinator.com/item?id=40188775

Points: 2

# Comments: 0

Enterprise Is Dead

kuba_dmp — Sun, 21 Apr 2024 20:08:26 +0000

Article URL: https://cra.mr/enterprise-is-dead/

Comments URL: https://news.ycombinator.com/item?id=40108788

Points: 2

# Comments: 0

You Suck at Marketing

kuba_dmp — Sat, 20 Apr 2024 16:05:06 +0000

Article URL: https://cra.mr/you-suck-at-marketing/

Comments URL: https://news.ycombinator.com/item?id=40098345

Points: 1

# Comments: 0

We removed advertising cookies, here's what happened

kuba_dmp — Fri, 12 Jan 2024 08:25:37 +0000

Article URL: https://blog.sentry.io/we-removed-advertising-cookies-heres-what-happened/

Comments URL: https://news.ycombinator.com/item?id=38965509

Points: 286

# Comments: 186

Show HN: A gallery of dev tool marketing examples

kuba_dmp — Sat, 07 Oct 2023 10:55:15 +0000

Hi I am Jakub. I run marketing at a dev tool startup https://neptune.ai/ and I share learnings on dev tool marketing on my blog https://www.developermarkepear.com/.

Whenever I'd start a new marketing project I found myself going over a list of 20+ companies I knew could have done something well to “copy-paste” their approach as a baseline (think Tailscale, DigitalOCean, Vercel, Algolia, CircleCi, Supabase, Posthog, Auth0).

So past year and a half, I’ve been screenshoting examples of how companies that are good at dev marketing do things like pricing, landing page design, ads, videos, blog conversion ideas. And for each example I added a note as to why I thought it was good.

Now, it is ~140 examples organized by tags so you can browse all or get stuff for a particular topic.

Hope it is helpful to some dev tool founders and marketers in here.

wdyt?

Also, I am always looking for new companies/marketing ideas to add to this, so if you’d like to share good examples I’d really appreciate it.

Comments URL: https://news.ycombinator.com/item?id=37800661

Points: 3

# Comments: 0