Hacker News: rhys91

New comment by rhys91 in "Cycling is more important than electric cars for reaching net-zero cities"

rhys91 — Wed, 07 Apr 2021 19:42:25 +0000

There's a level of risk associated with the activity, there's no denying that. Risk mitigation factors can be applied to reduce the risk to a palatable level for a lot of people. Snow tyres, riding slowly, using lights in low light etc.

The opportunity is to convince more people that cycling is a legitimate option for a large group of people. Infrastructure investment instills confidence and further education for both cyclists and drivers help to manage that risk.

Whilst cycling in the snow might not be your cup of tea, there's a cohort of people who could consider it as a net positive to get from A to B, exercise and put less wear into the road. And we need to support those people.

New comment by rhys91 in "Apple Silicon M1 chip in MacBook Air outperforms high-end 16-inch MacBook Pro"

rhys91 — Thu, 12 Nov 2020 15:28:27 +0000

Can also vouch for this. I've been working with a late 2012 Retina MacBook Pro and it's been an indestructible workhorse for me.

New comment by rhys91 in "Launch HN: Yotta Savings (YC S20) – Behavioral psychology to help people save"

rhys91 — Fri, 10 Jul 2020 13:52:45 +0000

This is an over simplistic view that applies broad strokes. I hold the view that cash flow is king. Without having significantly more than 'twice the month income' right now I would be unable to pay my rent and bills and be forced to pick up lower income work at the opportunity cost of finding a new job that's in line with my career.

New comment by rhys91 in "What do we really know about the effectiveness of digital advertising?"

rhys91 — Thu, 07 Nov 2019 12:52:10 +0000

The biggest ruse is Facebook convincing marketeers and agencies alike that three seconds counts as a video view. They justify this by saying people don't want to watch videos are attention deficit.

The truth is that very few people want to watch an ad. But if there's a strong enough value exchange with the consumer, they will. Just make effective content that's emotive, funny or offers utility.

Creatively, the impact of this is clients wanting ALL the messaging in the first three seconds of video content, which often causes the consumer to skip the rest of the content anyway.

New comment by rhys91 in "Australia’s Darling River is running dry"

rhys91 — Fri, 25 Oct 2019 14:48:03 +0000

The issue is not related to climate change, but a series of water policies that have favoured farming / agriculture over the environment / community use. In short, too much water being taken upstream.

As an Australian, it baffles me that we're trying to grow cotton and rice in the desert. I personally don't believe that farmers who make poor business decisions should be consistently bailed out by the government. I'd rather we pay for research into drought resistant crops, growing the right produce in the right climates, and failing that, retraining farmers and agri workers into new industries like solar. Lots of sun, not much water.

New comment by rhys91 in "One year of cycling to work"

rhys91 — Tue, 20 Feb 2018 19:39:48 +0000

I cycle commute in London every day and you don't need dedicated cycling infrastructure. It's great to use if it's there but otherwise you make do. Rather than trying to take the most direct route, I cut through small laneways and alleys and ride through a couple of parks. Get on a bike and start exploring. There's nothing more soul crushing than London's public transport during peak hour.

New comment by rhys91 in "Unilever threatens to pull its ads from Facebook and Google over 'toxic content'"

rhys91 — Tue, 13 Feb 2018 09:57:02 +0000

If you actually look at their ads over the past year, you'll notice a very dramatic shift in tone towards women. A notable example:

https://www.youtube.com/watch?v=0WySfa7x5q0

New comment by rhys91 in "Unknown Mozilla dev addon "Looking Glass 1.0.3" on browser"

rhys91 — Fri, 15 Dec 2017 19:13:34 +0000

I'm not sure why this is downvoted. I work in advertising as a conceptual creative. My entire career is about creating ideas like this for brands.

An art director and copywriter sat in a room together over two days and came up with lots of different ideas to generate PR for Mr. Robot. They presented the ideas to a creative director, who went through the work and picked the one he felt was most suitable. They presented it to the client, who supported the idea.

There would have been some line of communication from the creative agency, whoever owns Mr Robot, a media/PR agency and Mozilla. The idea was bought by the client, had the agency liaise with media/PR, got in touch with Mozilla with an undisclosed donation and the add-on was coded.

New comment by rhys91 in "U.K. to Trigger Brexit March 29, Starting Two Years of Talks"

rhys91 — Mon, 20 Mar 2017 15:37:03 +0000

The current government shot down an amendment to the Brexit bill that would have guaranteed the rights of EU nationals currently in the UK. I don't think the onus is on the EU at this point to protect UK citizens. No discussions can be made until Article 50 has been triggered.

Also, you need to take anything the UK government says with a grain of salt. Once upon a time, what looked like a promise to invest 350M into the NHS after Brexit appeared to be nothing but a political ploy.

https://www.theguardian.com/politics/2016/sep/10/brexit-camp...

New comment by rhys91 in "U.K. to Trigger Brexit March 29, Starting Two Years of Talks"

rhys91 — Mon, 20 Mar 2017 14:58:50 +0000

I'd like to disagree. I work in advertising in London and about 50% of people I work with are from the EU. They're annoyed that they are being used as a bargaining chip for EU discussions. Many of my colleagues are already discussing / planning moving to Amsterdam, Berlin or Madrid. London is expensive enough to live in as it is, now no one feels welcome. And that's just advertising, then there's the NHS.

Ask HN: What happened to Kite?

rhys91 — Thu, 24 Nov 2016 14:16:25 +0000

Aside from securities concerns from a few, Kite seemed like a really promising tool that I'd love to include into my workflow. Their blog and Twitter both seem abandoned. Is something still coming?

Comments URL: https://news.ycombinator.com/item?id=13030397

Points: 2

# Comments: 1

Show HN: Frangers – A condom subscription service for Australians

rhys91 — Fri, 08 Jan 2016 00:27:53 +0000

Comments URL: https://news.ycombinator.com/item?id=10861984

Points: 1

# Comments: 0

Show HN: Time in Loo – Calculate your salary in toilet time

rhys91 — Tue, 29 Dec 2015 04:26:23 +0000

Article URL: http://timeinloo.com/

Comments URL: https://news.ycombinator.com/item?id=10805197

Points: 2

# Comments: 0

New comment by rhys91 in "Show HN: Hacker News desktop app made with Electron and Node"

rhys91 — Wed, 16 Sep 2015 21:47:15 +0000

This looks interesting but the first thing I noticed was that the 'H' in your logo isn't centred and it hurts my brain.

New comment by rhys91 in "Ask HN: What are some nice electronics courses that blend theory and practice?"

rhys91 — Fri, 02 Jan 2015 13:44:53 +0000

Like it? http://123d.circuits.io/

New comment by rhys91 in "Your best passive income? (2015 Edition)"

rhys91 — Thu, 01 Jan 2015 12:07:40 +0000

Is the profit from exchanging from BTC to USD or a discount source of gift cards.